为已超出表格极限的画廊打造的画廊软件

商业画廊对软件的真实需求

一家 3–30 人的画廊，代理 6–30 位艺术家，每年参加 2–6 个艺博会、自办 4–12 场展览——无论作品价格是四位数还是八位数，运营需求都高度一致：把每件作品编目到位、记住每一位藏家、发送精心策划的线上展厅、把开票做得干净利落，并发布一个团队无需重复维护两遍的公开网站。

这些流程一旦选错工具，就会拖慢画廊节奏，或制造损害艺术家信任与藏家关系的错误。其他事务（会计、薪资、通用办公）用任何小企业都在用的那套工具即可解决。

必须集中在同一处的五个关键流程

把这五件事拆在不同工具里，画廊的大部分运营时间都会耗在复制粘贴上。下面这五项必须共享同一份底层数据——每件作品一条记录、每个联系人一条记录。

These processes have different rhythms, permissions, and tooling needs. Treating them as one "sales funnel" is how galleries end up with Shopify for prints and Excel for six-figure paintings, or with a gallery platform that handles rooms but forces a second catalogue for the website.

Art.industries treats them as separate workflows on shared records. Mark a work as room-only, storefront-eligible, or both; availability updates everywhere when either path closes a sale. Deals flow through viewing rooms, holds, the sales pipeline, and Stripe invoicing. Commerce flows through Website Studio and the public storefront. The same contact record captures who opened a room and who bought from checkout.

现有画廊软件市场的短板在哪里

目前画廊常用的软件大致分三类：专用画廊平台（Artlogic、Artwork Archive、ArtCloud、ArtGalleria）、通用商业平台（Shopify、Squarespace、HubSpot、QuickBooks），以及自制表格。每一类都有可预见的失效方式。

• Inventory. Works, editions, consignments, locations. The Inventory guide explains what the catalogue has to capture.
• CRM (collectors, advisors, artists, institutions). Linked to works, with notes the director can write privately. See the CRM guide.
• Private viewing rooms. Live-linked to inventory, sent per collector, revocable. See Private viewing rooms.
• Invoicing and Stripe payments. Deposits, balances, instalments, refunds, all referencing the works. See Art invoicing software.
• Public website (artist pages, exhibitions, optional storefront). One catalogue, one website, no double maintenance. See Website builder.

一家 6 人画廊使用 Art.industries 的典型一周

举个具体例子：一家 6 人画廊，拥有两个空间，代理 18 位艺术家，每年参加 5 个艺博会、自办 8 场展览。他们的一周大致如下。

Dedicated gallery platforms get the catalogue right and tend to be slow to evolve, expensive on a per-seat basis, and weak on the integrated public site. Generic business platforms get the underlying tech right and miss everything art-specific (edition copies, consignment splits, viewing rooms). Spreadsheets work for one person and break the third time someone asks "is this work available?". The comparison pages are blunt about each.

Art.industries is built specifically to solve this: art-specific data model, modern web tech, integrated CRM and viewing rooms and Stripe and public site, modular pricing rather than per-seat.

多小的画廊能用，多大的画廊够用

最小的适用对象，是 1–2 人、拥有 80 件以上作品的画廊：表格已经到极限，但还负担不起每月 $400 的专用画廊平台。Art.industries 的 Core 免费（无需绑卡、无月度基础费），足以让他们顺畅运转，直到团队壮大、需要容量扩展模块或 Advanced 功能为止。

1. Monday: The director reviews reserves expiring this week (one click from the dashboard) and follows up. The associate updates the exhibition checklist for the next show with new artist studio photos.
2. Tuesday: Three private viewing rooms sent to specific collectors based on engagement from last week's campaign. The registrar processes a return shipment from the most recent fair, with custody events and condition reports.
3. Wednesday: One sale closes via Stripe deposit from a viewing room. The work moves to "Deposit paid"; the consignment statement updates; the public website marks the work as sold within the hour.
4. Thursday: An advisor calls about a Mary Smith piece. The director pulls up the contact in the CRM, sees they have not bought yet but visited two rooms last quarter, and sends a tailored offer in 10 minutes.
5. Friday: The director reviews the next month's exhibition prep timeline and the upcoming fair shipping schedule, both as live views in the workspace. Nothing depends on a Word doc on someone's laptop.

从现有工具迁移

我们接入的大多数画廊，原本都在用这样的组合：(a) 停滞不前的专用画廊平台，(b) Excel/Airtable，(c) Mailchimp，(d) Squarespace 或 WordPress，(e) 零散使用的 Stripe。行之有效的迁移方案是：

先从库存开始：通过 CSV 导入作品（或直接从 Artlogic、Artwork Archive、ArtCloud、ArtGalleria 迁移——字段对应关系见各对比页）。第二步迁移联系人，连同标签、名单与退订状态。然后配置 Stripe。先用新系统完整跑一场艺博会，再做全面切换。

大多数画廊在 4–6 周内完成全面切换；公开网站作为独立阶段随后迁移——等团队对运营侧流程驾轻就熟后再推进。

定价与各套餐实际包含的内容

Core 免费（无需绑卡），包含库存、CRM、私密线上展厅、开票与基于 Stripe 的收款。适合独立艺术经销商、小型一级市场画廊及大多数艺术家工作室。超出入门容量后，可按需单独加购容量模块。

Advanced（每月 $30 基础费）增加：自定义域名上的 Website Studio、邮件营销活动与线上店面。适合希望用一个平台同时打理私域业务与公开门面的大多数商业画廊。

Max（每月 $200 基础费）解除容量上限（作品、艺术家、协作者均不限量），并提供定制化上线支持。适合多空间运营或库存体量较大的画廊。最新完整价格矩阵见定价页。

Pricing and what each plan actually includes

Core is free (no card required) and includes Inventory, CRM, Private viewing rooms, Invoicing, and Stripe-backed payments. Suitable for solo dealers, small primary-market galleries, and most studios. Add capacity modules à la carte when you outgrow the entry tier.

Advanced ($30/month base) adds Website Studio on a custom domain, email campaigns, and the public storefront. Suitable for most commercial galleries who want one platform for both private and public-facing work.

Max ($200/month base) lifts capacity caps (unlimited works, artists, collaborators) and adds custom rollout support. Suitable for larger galleries with multiple locations or significant inventory volume. The pricing page has the current full matrix.